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DDX Asia2 days ago

PixelStar & Dahua are Presenting Sponsors for DDX Asia 2026

The 3rd edition of DDX Asia is scheduled to be held on February 12 and 13, 2026, at Hall No...

Brand Insights2 days ago

When AI met the streets: How CARS24’s Bengaluru billboard turned technology into accountability

Gajendra Jangid, Co-Founder & CMO of CARS24, breaks down how the brand’s AI-powered OOH experiment blended engineering precision with civic...

Company News2 days ago

Online Instruments Pvt. Ltd. expands its offices in Chennai, Hyderabad, and Dubai

These new premises in each city include advanced experience centres designed to showcase the company’s latest AV technologies and system...

Campaigns3 days ago

Godrej Properties launces Real-Time Flight-Sync DOOH Campaign for Godrej SORA

The campaign is executed in partnership with Lemma, Madison Media and Google DV360

Campaigns3 days ago

Adform DOOH platform powers successful AMC and Vodafone campaigns

Adform unveils results from two successful programmatic DOOH campaigns, highlighting the speed and precision of its new visual planning interface.

Industry News4 days ago

New study says OOH delivers $7.58 marginal ROI, outperforming print, radio, and linear TV

Despite accounting for less than 1% of all media spend, OOH drives more incremental sales than other channels

Contracts & Investments4 days ago

ICICI Prudential Mutual Fund secures branding rights at Santacruz Metro Station

The branding rights have been secured in association with Times OOH

International Events1 week ago

WOO names second Keynote speaker for Korean Regional Forum

The Forum will be held on November 5-7. Already named Keynote speaker is senior JCDecaux executive Daniel Hofer.

Campaigns2 weeks ago

boAt and Zepto electrify streets with connected OOH campaign

The highly visual execution was designed to emphasize the theme of power and speed in a fun and eye-catching way...

Uncategorized2 weeks ago

Spykar’s ‘Daur Apna Hai’ OOH campaign in Gujarat

The campaign is executed in key cities of Gujarat

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