The session theme -- 'The Future is Yet in Your Power: Embracing Technology, Embracing Data'
Praveen Vadhera commands 30+ years of agency experience in the realms of brand building, branding & design, OOH media, shopper marketing & retail design, behavioural analytics,...
Pawan Bansal, Chairman, IOAA spoke about the industry body's high priority areas in his address in the 2nd World Out of Home Organization (WOO) APAC Forum...
Inclusivity, tech focus, adoption of best business practices core to Pawan's vision for IOAA
Sunil Vasudeva has taken over the President’s role from Noomi Mehta who held this position for 11 consecutive years
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian...
Sreedhar is a Chartered Accountant with 24 + years in various roles including National Commercial Head for a Consumer Durables giant
The Open House deliberations will focus upon regulatory matters (licensing policies, imposition of taxes with retrospective effect &/or new taxes / duties leading to unmanageably high...
At the inaugural meeting in support of this initiative, conducted in New Delhi on November 16, IOAA underlined the criticality of putting in place a dedicated...
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job...
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
