Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.
Posterscope India conceptualized and executed the OOH campaign, using 350+ media units and 200+ unique artwork adaptations
Posterscope India created and executed an OOH campaign to build familiarity with the Windows OS and capabilities of Lumia devices, creating meaning for Lumia 730 as...
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very...
Hyperspace developed the idea of converting a real car into a Hot Wheels car by giving it a powerful visual impact.
Using this tool, clients can optimise their creatives on OOH media formats, view the displays in virtual day and night time, conduct distance mapping and also...
DOOH has the makings to make it big, say industry leaders
DMRC is preparing the ground for consolidation of OOH business in the Metro space, and is likely to give out ad rights for periods up to...
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media,...
The OOH firm used mainly large formats for the 30-day campaign