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OOH Industry5 days ago

Khushi Advertising unveils bold brand evolution

Khushi’s new tagline, ‘HIGH VISIBILITY. CRAFTED’., encapsulates its deep understanding of locations, innovative approach and data-driven strategies that connect brands...

Events6 days ago

Third edition of South India Talks OOH coming up in Chennai

The next edition of South India Talks OOH will be held on 30th April 2025 at the Chennai Hilton Hotel,...

OOH Industry6 days ago

Fevicol acquires the naming rights to Marol Naka Metro Station

The naming rights have been acquired in a strategic partnership with MOMS and TIML

DOOH7 days ago

Building a powerhouse DOOH media brand

Matthew Dearden, Founder & CEO, Alight Media, a company that has grown to be the fourth largest DOOH screen operator...

OOH Adtech1 week ago

Human ingenuity vs. AI efficiency: Making the right call

Embrace AI as your partner, not your replacement, says Dino Burbidge, Consultant, Founder of Dinova, as he decodes the impact...

OOH Adtech1 week ago

DoohClick launches automated screen health reports to ensure smooth campaign delivery

This update allows media owners to track faulty or inactive screens in real-time, ensuring uninterrupted campaign delivery and maximizing advertiser...

Digital Network1 week ago

75Media expands UK portfolio with acquisition of Mass Media’s large-format digital roadside estate

Leeds-based outdoor media operator will integrate 49 new sites, with a reach of 19 million people a fortnight

Brand Insights1 week ago

Leading with strength: Bhoomi Lakhani’s journey as a Woman in OOH

Bhoomi Lakhani, SOH National Head at Nexus Select Malls, shares how resilience, empathy, and strategic foresight have shaped her leadership...

OAC1 week ago

OAC 2025 to be held in Mumbai on July 18 & 19

The 19th edition of the much awaited Out of Home Advertising Convention (OAC), will be held at the Westin, Powai,...

Brand Insights2 weeks ago

The rise of DOOH for Utkarsh Brands

Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.

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