The brand teamed up with Moving Walls to power the 2-phase pDOOH campaign
In France, JCDecaux manages over 2,500 screens in all the environments where it is present: Urban digital (cities, digital window displays in local stores, premium retail)...
Sharma will work closely with Atishi Pradhan, Chief Strategy Officer, in creating brand opportunities to drive brand growth and experiences
The campaign is executed by Laqshya Media Group
The campaign is conceptualised by Ogilvy India
The campaign is executed by MOMS Outdoor
The campaign looks like a high-fashion advertisement at first, but instead of clothes, it shows animals trapped in plastic.
The campaign is executed by Laqshya Media Group
IOAA highlighted the public benefit generated from outdoor advertising revenues that help develop and maintain vital civic infrastructure, emphasizing the...
Driving results across the entire ad funnel, Lemma Achieves new scale in Programmatic DOOH driving measurable outcomes from OOH Ad...
As outdoor ads return to Bengaluru after a seven-year ban, BBMP’s new policy is being called unrealistic, monopolistic, and seems...
Goldee's new role comes after an eight-year tenure at itel Mobile, Smart Gadgets & HA Business, where he served as...
The campaign features a series of life-sized panda sculptures, each dressed in custom Adidas tracksuits and sneakers.
The installation is done in partnership with OMD India and Osmo
The aim is to set a new benchmark for transparency so advertisers can understand the value behind every impression
The campaign is executed by Rapport at Nexus Seawoods Mall
Originally developed by Ad Net Zero, the GMSF provides a consistent methodology for calculating greenhouse gas emissions across all major...
Mike Cooper, CEO of DOmedia, offers his perspective on how technology is rewriting the rules of out-of-home advertising.