In a classic example of the medium being the message, Thjnk, a German agency, has developed an intelligent and ground-breaking billboard for IKEA which drives home...
The five pillars having 20 facia and 10 cantilevers gave the brand ample scope for displaying all their schemes in an explicit manner .
Lenovo in association with Kinetic Worldwide agency has promoted its new smart phone Vibe X through the OOH medium. The campaign has been specially designed for...
As part of the brand's strategic launch in the East, particularly in Kolkata, they rolled out a comprehensive and integrated outdoor advertising campaign.
The outdoor innovation at Mahim in Mumbai has been executed for one of the latest helicopter model S-76D from Sikorsky, the helicopter-making unit of United Technologies.
The ecommerce portal targets busy office goers with a ground activation to create awareness and engagement around the '9 Hour Delivery' service in Mumbai.
The live interaction at outdoor grabbed numerous eyeballs and helped hitting the specific TG of KKR
100 cabs were branded along with a surprise breakfast kit in 4 cities.
The Bengali TV channel organized a record 8ft. 2 inches size Jalebi as part of an activation to promote their soap'Tomaye Amaye Mi'.
Ogilvy & Mather (O&M), India's largest advertising agency, is yet to decide on participating in this year's Goafest.