The campaign is executed in Mumbai, timing it with peak summers
The campaign is executed for Universal pictures in partnership with JCDecaux Australia and EssenceMediacom
The campaign is executed by Platinum Outdoor
The campaign is executed by Posterscope India
The campaign is conceptualized by VML
The brand's latest campaign commissions Phad paintings on the walls of Phalodi homes creating portraits that visibly damage under the sun, mirroring real skin damage.
The campaign is executed by Platinum Outdoor
The campaign is executed by OMD Australia
The billboard features a large-scale installation of the fan mounted onto the surface, with rotating blades creating a live, kinetic element within the format.
The campaign is developed by independent anti-advertising agency Thingy & Thingy®
The campaign showcases Goldmedal’s flagship portfolio including its Air Modular Switches, the advanced Smart Home Automation & Sensor series, LED...
The execution features a large 3D Chheda’s Modak box built into the billboard, with the box sliding in and out...
The activation covered key locations including Russell Market in Shivajinagar, Vidhana Soudha and Koramangala.
The campaign is executed by Media Buying House
Flipkart Minutes brings Barosi Ghee’s food proposition to life through a 3D-inspired billboard that makes the product and its promise...
In this piece, first published in August 2026 edition of Outdoor Asia, Gulab Patil, Founder & CEO, Lemma, does a...
The two Gujarat-based OOH players join the third edition of Gujarat Talks OOH, an industry forum which looks at the...
In this piece, first published in August 2026 edition of Outdoor Asia, installing digital screens alone is like manufacturing mobile...
An investment of $4 million will transform seven prominent billboard locations as Sydney Olympic Park enters its next era of...
To be held at the Hyatt Ahmedabad, Gujarat Talks OOH will focus on the emerging new opportunities and growth potential...
Rajesh Bhattacharjee, CEO & Co-Founder, Pickcel, talks about why the software layer remains overlooked in digital signage, what is changing...
Jayesh Birawat, Founder, Kperifics, on the price-led conversations shaping India’s LED and digital signage market, and how the industry can...
Posterscope India, along with Sakshi Advertising, has executed this campaign in Noida.
The campaign is created by Quiet Storm and is currently running across the UK and the Republic of Ireland.
In this piece, first published in August 2026 edition of Outdoor Asia, Rachana Lokhande, Founder, Glocal Bridge writes about OOH-native...