A vibrant crimson backdrop serves as the canvas for a dynamic "hero" shot featuring a splash of liquid chocolate and whole hazelnuts, emphasizing the product’s premium...
The Zepto creative sets the stage by highlighting the benefit of a clear nose (enjoying perfumes), while Otrivin provides the immediate remedy for anyone currently suffering...
Installed in a public setting, the structure invites passersby to engage with it using an external buzzer. Once activated, the enclosed space dramatically transforms into a...
The creative presents wrecked vehicles exactly as they are, dented doors, crushed panels, bent frames, paired with blunt, Hindi-led copy that lands instantly with commuters
Titled ‘2025 in a Blink’, the campaign used real order insights from across the country to reflect how India actually shops, impulsively, practically, and often amusingly.
The campaign is created with Fabric Social and fronted by Grime Gran
The campaign was supported by a wide group of partners and sponsors, including Coca-Cola, Mauritius Glass Gallery, Panagora-Miko, La Vanille Nature Park, Casela, IPBD, Vallé Advenature...
The campaign is executed by Platinum Outdoor
The centerpiece of the build is a staggering 8-meter-tall popcorn box, overflowing with over 1,500 individual pieces of hand-painted popcorn.
The activation centered on a massive digital screen featuring Hocco’s mascot, Budd. Using motion-capture technology, festival-goers were challenged to mirror Budd’s high-energy dance moves in real-time.
The campaign is executed by Laqshya Media Group
The campaign is developed by AMV BBDO
Rolled out as a city-focused OOH initiative, the campaign spans 20 high-visibility locations across Bengaluru, including metro train branding and...
The campaign is created by DAVID New York
The campaign is executed by Coral Media
As part of Media4Growth's Gender Inclusive OOH series this Women's Month, Dr. Stephanie Gutnik, President, Tuxedo Concepts, reflects on the...
A recent media report that the Bangalore Metropolitan Transport Corporation (BMTC) has decided to discontinue full-body advertisement wraps on its...
To mark the 20th year of WWF’s Earth Hour outdoor locations across the UK, including The London Eye, London City...
Anuj Bhandari, Founder and CEO, and Shivalika Anand, Chief Business Officer at DGTOOHL, make the case for programmatic DOOH in...
As part of Media4Growth’s Gender Inclusive OOH series this Women’s Month, Deepa Gupta, Senior VP, MOMS Outdoor (Madison World) shares...
Instead of a regular billboard, the brand turns the space into a working demonstration, letting people see the mixie in...
Sonia Lal, Partner, Coral Media, shares her perspective on where women stand in the OOH industry today, what the industry...
From a billboard that brought Hong Kong's most storied airport back to life, to a WhatsApp film rooted in the...
The installation was executed across Carter Road in Mumbai, Church Street in Bangalore, and Galleria Market in Gurgaon.
The campaign is live on RoshanSpace Brandcom’s ProDigi TWINN