ASA Advertising launches Chhattisgarh’s largest DOOH network.

ASA Advertising, a Chhattisgarh-based OOH advertising company operating since 1974, has launched a new Digital Out-of-Home (DOOH) network. The company has installed 25 LED digital screens across key urban centers to expand its media offerings in the state.

The new network spans strategic locations in Raipur, Bhilai, Durg, Bilaspur, Korba, Raigarh, Kawardha, Dhamtari, Baloda Bazar, Bemetra, Gariyaband, Janjgir, and Mahasamund. This adds approximately 6,000 sq. ft. of DOOH display space to ASA’s existing inventory, which includes 2,000 traditional OOH sites in the region.

“Our expansion into large-scale DOOH is a strategic step for ASA, allowing us to provide tech-forward, integrated solutions to our clients,” said Ashish Agrawal, Director, ASA Advertising. “We believe this development is a key part of the evolution of Chhattisgarh’s media ecosystem.”

With its headquarters in Raipur, ASA Advertising offers a range of OOH solutions—from billboards, unipoles, city buses, kiosks, pylons, and AC bus queue shelters (BQS)—to a portfolio of corporate and local clients. Recently, the company also secured exclusive advertising rights for center median unipoles and Raipur city buses for the next seven years.

This digital rollout is a significant development for the state’s advertising landscape, introducing more dynamic content and diverse targeting capabilities. With an integrated media approach, ASA Advertising’s network aims to provide clients with relevant and engaging platforms for their messages.