Campaigns
Havells adds a 3D festive twist to OOH this Ganpati season
Executed by Posterscope India, the Havells hoarding uses 3D elements to give its Ganpati communication added depth and visual presence during the festive season.
This Ganpati season, Havells India has added a festive twist to its OOH presence with an innovation that brings the familiar sight of Lord Ganesha on a swing to life.
Executed by Posterscope India, the outdoor installation transforms the advertising unit into a visual representation of Ganpati seated on a traditional swing. The swing is designed to move, creating a simple but noticeable moment of motion within the otherwise static OOH environment.
The execution combines a festive visual with Havells’ branding, with the brand logo positioned prominently alongside the Ganpati installation. The lower section of the unit carries the festive message “गणपती बाप्पा मोरया”, while Havells Wires products are incorporated into the communication, bringing the brand back into the execution without taking away from the festive idea.
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