Automobile majors VOLVO and BMW resort to DMRC's Airport Express Line (AEL) for some plush OOH promotions. BMW continues its brand building exercise while VOLVO utilises...
Without question, the OOH industry will transform, as will the overall ad business. The transformation as a result of digital has already had an impact on...
JCDecaux won the exclusive advertising rights for the Chennai Metro's rolling stocks. In an inaugural function, JCDecaux unveiled first two brands, Renault and Reliance Trends, which...
Pioneer acquires semi-naming rights of Sikanderpur Metro Station
After branding MG Road and Guru Dronacharya stations of DMRC's Yellow Lines, Pioneer Outdoor Advertising has acquired semi-naming rights of Sikanderpur Metro Station of the same...
The brand executed the campaign in 20 cities across India involving the traditional OOH formats around the launch of the product with 810 media units.
Samsung's Gear S2 creates magic on the wall of the Natural History Museum in Paris, covers the Central Building wall in the heart of Hong Kong,...
Giving insight on railway advertising, Sudeesh V C, Senior Divisional Commercial Manager at Thiruvananthapuram Division, in Southern Railway said that the medium offers face to face...
The Fair Play Gold Loan campaign, featuring ace soccer player Bhaichung Bhutia as brand ambassador, has been executed by Delhi-based Unison Advertising Pvt Ltd for a...
This contract includes semi-naming rights of metro station along with complete branding and 500 sq m of advertising space rights.