Explomedia acquires rights on civil structures of 16 metro stations

Following its advertising rights of civil structures outside Line 6 of DMRC, Explomedia further strengthens its media presence by winning the media rights of Line 2 of DMRC. This line is spread across Gurgaon / South Delhi leading upto India Gate. Sunjjoy Daadhicch, Director, Explomedia, shares, “We have acquired outdoor advertising rights for 10 years on civil structures of 16 Delhi Metro stations of Line 2 from Guru Dronacharya to India Gate. The whole space measures approximately about 10,000 sq ft in formats of Flyover Panels / Pillars / Via Ducts. We won the bid amongst some of the frontrunners of the industry and we won it by a very close margin of 3 percent.

Explomedia intends to relay out entire media mix to justify premium on license fee. Explomedia is also the winner of Line 6 at Faridabad from Badarpur to Ballabgarh comprising of advertising on civil structures at 8 stations spread over 10,000 sq ft.