Signpost employees across Mumbai, Delhi, Kolkata, Chennai, Bengaluru, Pune and Nagpur offices participated in donating blood
A mix of formats such as billboards, bus shelters and mall media has been used to garner maximum eyeballs
The campaign has been spotted in Delhi malls and on Metro wrap
The engagement is aimed at drawing and analysing consumer insights at select IT parks in Chennai
The product is best suited for any closed environment such as malls, restaurants etc
The campaign for Kerala’s Left Democratic Front (LDF), handled by Maitri Advertising Works, has been executed on cotton fabric
Targeting the high-income class, this category taps the outdoor medium for long duration campaigns in the city
Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore
Luxury vehicle company Lexus received two awards
The brand opted for the SUV display at South City Mall along with IPL 2019 trophy