10 HD free standing units and 6 HD digital pillar wraps have been installed inside the mall
The single-day tournament will feature six teams – representing media owning firms and agencies
The technology will help generate ROI reports for clients by capturing data regarding retina movement, attention span, etc of viewers of the digital ad screens
Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian...
The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market
The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media
The apex body will announce the decision on Public View clause in the coming court hearings
Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
The model was conceptualised by Dentsu India, Bengaluru and created by Rahul KP, a Bengaluru based artist
The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc
