One brand will be awarded the Grand Prix
The outdoor strategy included branding across iconic city locations, busy marketplaces, hangout zones, offices, and malls, alongside premium in-flight visibility.
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
The agency will help the brand maximize visibility through targeted marketing strategies and enhanced brand presence, ensuring greater reach and engagement with key audiences
From two-wheeler pitches to a nationwide presence
The campaign is executed by The Local Talk
High-visibility Nyx OD LED displays enhance brand engagement at a major Western Express Highway bus stop.
Khushi’s new tagline, ‘HIGH VISIBILITY. CRAFTED’., encapsulates its deep understanding of locations, innovative approach and data-driven strategies that connect brands with audiences across multiple OOH formats.
Bhoomi Lakhani, SOH National Head at Nexus Select Malls, shares how resilience, empathy, and strategic foresight have shaped her leadership in the OOH industry. Throughout Women's...
Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
