Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and treating OOH as a distinct and...
The campaign is conceptualised by SW Network
The installation also served as a tribute to the brand’s deep-rooted association with Indian classical music, a connection that has defined Taj Mahal Tea for decades.
In his new role, Akshaya will oversee marketing for not only the iconic mixer-grinder range, but also the newly launched premium small domestic appliances including hand...
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
The campaign is executed by Greenline
The campaign is executed by Greenline Glo, the specialist OOH division of Lodestar Universal McCann
The campaign is executed by Khushi Advertising
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...