NY-based Geopath has selected location data specialist Streetlytics to power its new OOH measurement solution MORE, due for launch later this year
Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign....
Effective April 1, 2017, Vineet Gupta, currently the Chief Digital Officer, DDB Mudra Group, will be appointed as Group CEO (Designate) and Aditya Kanthy, currently the...
Indian Outdoor Advertising Association (IOAA), in coordination with business chamber PHDCCI, has presented the draft guidelines for a National Policy on Outdoor Advertising to the Apex...
Sprinklr Display is an all-in-one digital visualisation solution that can automatically transform data from 24 social channels into a branded, cohesive experience for digital out-of-home formats,...
This new series pairs the most reliable billboard to date with a host of features that enhance lifetime image quality including Snap auto-blending calibration and a...
The roadshow is designed to consolidate Canon India's footprint in tier 2, 3 and 4 cities as a one-stop imaging solutions provider.
Technologies such as AR, NFC, and beacon advertising can help brands to provide highly relevant and personalised content to customers, resulting in cost savings to the...
Times OOH has won the award in the"Transport & Travel segment for its DOOH advertising project at Terminal 2 (phase-2) of Chatrapati Shivaji International Airport in...
Outdoor Media Association CEO Charmaine Moldrich has been quoted in a ProPrint report as saying"The OOH industry plays an important role in creating vibrant cities