Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian...
The app supports data on legal sites and identification of media
Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
Based in HQ London, Matt will report to Steve King, CEO, Publicis Media
The contract will be awarded for three years and the total advertisement area available for display in the rake is 212.12 sq.ft. area
As part of the mandate, the agency will manage both offline and digital media strategy, planning and buying
The new Turkish airport, which was recently opened, is set to become the world’s largest one
Leading billboard advertisers including Unilever, McDonald’s, Tune Talk, Konica Minolta, Shopee, UEM Sunrise, Mudah, BMW, and Puma have signed up for the innovative OOH analytics
Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played...
The series of Hospitality Televisions comes with a unique feature to display ads showcasing offers/services/products available in the hotel as well as outside
