The 10-year contract has been given for the new Midfield Terminal
This will be his first stint in a media owning company for Rahul Biswas, who has previously worked with Bates, Streettalk, Jio and Kinetic
The Global CEO of Kinetic drew a parallel between Mobile & OOH at the FEPE 2019 meet in Dubai
Stephen Whyte, Global President of Posterscope, explains the advantages of dynamic content in the OOH medium
The agency bagged the account following a multi-agency pitch
The company has tied up with a couple of media owners in Delhi & Mumbai to do the testing on 2100 screens
Gideon Adey is involved in the automation of OOH transacting; the trailing of technologies and techniques from other territories and media industries to develop automated decision...
Roopesh Pujari comes with over 22 years of leadership experience in technology cutting across sectors such as BFSI, Manufacturing, Consulting, Publishing, Aviation/Airlines and Healthcare and including...
Hindustan Unilever, Reckitt Benckiser India and ITC Ltd were the top advertisers in the week
Backlite Media is now the advertising partner for Roxy Cinemas at Boxpark, La Mer, The Beach and City Walk
