The mandate includes media investment and strategic partnership across media formats
The company expects advertising to account for 25-30% of total revenues in a few years
Ideas that raise the bar will win a share of a £650,000 prize fund and the chance for those concepts to be showcased across Ocean’s multiple...
Abilities like proficiency in delivering effective, data-driven, personalised plans helped the agency in winning this account
Big Data key to identifying right audiences: Daniel Cuende
The solution is helping to define a new category of interactive large-format single panel displays, with bezel-free viewing above 100 inches, with screen sizes available at...
With the help of technology, the company measures the impact through kilometres, real-time location, impression and tamper proof audits
Atul Shrivastava, Executive Director & CEO, Laqshya Solutions & Fabian Cowan, President, Posterscope India speak about the highly competitive pitch and benefits of AOR to the...
The agency will handle the entire traditional media mandate for insurance life company
The new partnership will build on Vivo foundation of existing and unique OOH engagement & initiatives
