GroupM, the country's largest media agency, has said overall advertising growth will stand at 11.6% this year, against 10% last year
Times OOH presented branding opportunities and organized a client recee for the Mumbai Metro.
The election was held as part of the Kerala Advertising Industries Association State conference wherein it was decided that hereafter, all agencies / clients have to...
By extending their affiliation with the Sunburn Festival, Woodland created enough buzz once again with a bang. The youth brand has developed an innovative experiential experience...
Advertising by political parties if excluded, overall ad growth for industry will stand at 9%
The brand invited agencies to participate in a pitch for the outdoor advertising rights for five Eastern states.
Headed by Navneeth Mohan, the new wing focuses on creating new, delightful and unforgettable brand and consumer experiences.
A new ERP solution Edge1 has been launched by US Technosoft which reportedly makes work more efficient, transparent and speedy. Outdoor Asia probes into the details.
The mall connects with emotional quotient via 360 Degree advertising platform.
THe retail brand indulged in a massive Outdoor promotion in Kolkata to attract their specific TG using varied out-of-home options, primarily large formats like hoardings and...