Ad Policies & Regulations
KMC proposes stringent action against four agencies in Kolkata
The Advertisement Department of Kolkata Municipal Corporation (KMC) has issued a note citing that”there is an outstanding of huge amount due from the four agencies.

KMC has therefore proposed a slew of stringent actions against the four agencies. It may be recalled that the local body had invited tenders for street hoardings in 2014-15 and selected the four agencies for different clusters in the city.
-
Creative Concepts
Seoul sees Nike’s latest football impact installation
-
Company News
BIG FM relaunches its OOH Vertical- BIG OOH (Formerly BIG Street)
-
Campaigns
HUL’s Vim rolls out an OOH campaign celebrating India’s cleanest cities
-
Brand Insights
Puma’s OOH strategy: Shreya Sachdev breaks down the brand’s playbook