TDI International which holds the ad rights at this airport is planning to put up digital media assets including 4 video walls
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
The municipal body has taken the decision in view of the Met department's forecast for weather disturbances in the coming days
Orange Solutions which holds the media rights at this airport helped Taj Hotels create high visibility for their new property through impactful displays at the common...
The contracts will be awarded for a three-year period with an extension of two years subject to satisfactory performance of the firm that holds the rights.
Empanels Ogilvy and L&K Saatchi & Saatchi for creative duties in India and global markets.
Mumbai airport's rise to the top is representative of the sharp spike in India's domestic and overseas civil aviation traffic which augurs well for the bustling...
The opening day featured the inauguration of the Expo as also an innovative fashion show, among other major attractions
Laqshya Media Group now plans to escalate the matter and claim damages from the authority. The OOH firm held media rights on a set of public...
The open quiz show will be conducted for the second time at OAC. The first edition too was anchored by Nabendu Bhattacharyya.
