The brand campaign has been spotted at high footfall locations in New Delhi, including Haus Khas and Sarita Vihar
More than 50% of outdoor sites in the city are reportedly unauthorised
The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc
A new tender floated for allotment of advertisement rights on flags, MUPIs, other advertising instruments, LED screens and through product displays in market clusters in South...
Bids will be for large and small unipoles, LED/LCD screens, gantries, rooftop utilities media, BQS, etc., at 3,127 sites
The number of unipole units has been raised from 300 to 450 to be installed at 562 locations and the number of gantries has been increased...
The company bags sole rights at old & NIT Faridabad
The OOH firm will be putting up back-lit and front-lit unipoles and street furniture at Bareilly city
The tender covers the Entry Road area and is for 5 years
The contracts are for advertising in 14 clusters and for a period of 3 years