The LED screens are of the latest P6 modules which are 4G enabled and can be remotely controlled for data upload
The election campaign by the Congress party has been plastered on a bouquet of formats in Delhi
The hard-to-miss campaign has been executed by Laqshya Media and rides high on Shikar Dhawan
The campaign mainly uses large formats and is visible on all prime locations of each city
Digital media tenders, revenue sharing from mall media and shop signage have helped raise the revenues from Rs 135 crore to Rs 150 crore
The triple-sided unipole has a domineering presence on the road linking Delhi and Gurugram
The partnership to focus on offering a broad media mix and high quality assets to advertisers in Ludhiana
Both the tenders will be allotted for 3 years with extendable option of up to two years
Bids will be invited for putting up digital screens on unipoles
The Gujarati national daily launched an OOH campaign and reach out to readers with a contest.