This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Kamalnath, CEO of Arham World, delves into these issues and shares how innovative solutions, from smarter hardware to AI-driven content, are reshaping the future of outdoor...
The campaign is executed by Madison Outdoor Media Solutions and 3 Scratch Films
Goldee Patnaik, Vice President of India Marketing at itel Mobile, shares how innovations are reshaping OOH advertising and why strategic integration with digital media is key...
With 41% YoY growth in pDOOH business in Q2 2024, Perion is “setting the standard for how digital strategies can seamlessly integrate with physical spaces to...
Leveraging a strategic mix of outdoor, radio, print, and mobile van activations, The Media Ant significantly increased footfall and brand awareness for Suta, a leading ethnic...
Smart cities have the potential to be giant social media networks reaching mass audiences
The promotion, executed by MyHoardings, features displays on DOOH screens and video walls
Ocado’s retail media journey aligned with the UK’s retail media industry expansion
itel Mobile, with nearly 360-degree OOH coverage, is driving engagement in key markets by using mobile trucks, umbrellas, and banners to connect with budget-conscious consumers during...
