High-impact ads were placed in strategic urban locations such as highways and transit hubs in Delhi and Bengaluru
Before her current role at Polycab, Shwetal spent three years as the Chief Marketing and Communications Officer at Shoppers Stop.
OpenDirect 2.1, the updated programmatic trading standard, allows OOH buyers to plan, buy, activate and report directly from premium publishers
As the festive season approaches, Saket Agarwal, General Manager of Brand and Marketing at D'Decor, reveals how brands are harnessing the power of out-of-home advertising to...
The five-year contract covers strategically important stations along the Belapur-Panvel (BR) Rail Corridor and the Nerul-Uran (NUR) Rail Corridor, including Kharghar, Mansarovar, Khandeshwar, Bamandongari, and Kharkopar.
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Job description – Sales (Street Furniture/Transport) Location – Delhi, Mumbai, Chennai Designation & Compensation – Will depend on the candidate skills and experience Education Qualification –...
Kamalnath, CEO of Arham World, delves into these issues and shares how innovative solutions, from smarter hardware to AI-driven content, are reshaping the future of outdoor...
The campaign is executed by Madison Outdoor Media Solutions and 3 Scratch Films
Goldee Patnaik, Vice President of India Marketing at itel Mobile, shares how innovations are reshaping OOH advertising and why strategic integration with digital media is key...
