The objective of the campaign was to communicate Vodafone's new offering and in the process activate the dormant subscribers and upscale the ticket (recharge) value per...
The OOH campaign, executed by Kinetic Worldwide India, is essentially targeted at the affluent urban youth
The brand opted for a massive OOH campaign using more than 200 properties including traditional hoardings, flyover pillar brandings, LED board, kiosks and bus-shelters.
Echoing the sentiments of having fun with family, SAB Family Funathon was an on-ground translation of its proposition of'wholesome family entertainment'
The Durga Puja (Durgotsav) is the season of hope for the OOH industry in Kolkata and rest of West Bengal. Every year, brands of all hues...
The OOH firm runs a digital TV screens network inside the busy station
Clear Channel Mudra, a unit of DDB MudraMax, executed the innovative outdoor campaign for the launch of the Golden Amber Lager Beer
Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013
The OOH firm decked up different passenger touchpoints inside the airport and set up experiential brand zones
Media 360 Degree deployed the campaign at prime locations in Bangalore and rest of Karnataka using a wide media mix comprising hoardings, bus stand media, bus...