The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies...
The company states that LED video walls have much scope for use in the OOH space
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
Leading telecom brand Uninor finds the OOH medium an appropriate channel to communicate with their audience. The medium is economical and provides a local connect. Abdul...
Wallstreet, a division of Kinetic India, rolls out the innovative campaign
The channel's'Sonic Action Mania campaign' includes gaming championships for the audience, workshops, storytelling sessions, and interaction with the Sonic action heroes
Bright Outdoor Media has used large formats in Mumbai to build audience interest in the two shows
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
The message was up at 60 sites in Ahmedabad in about 3 hours after the election results were announced
The activation campaign, spread over 21 days, covered six Mumbai Lok Sabha constituencies where the AAP has contested, extending into the most interior parts of the...
