The maximum share of voice for the brand via OOH presence was created at important and strategic footfalls/traffic locations, key arterial roads which are the lifelines...
Ogilvy One India organized the one-ground activity at PVR Cinemas in Mumbai and Gurgaon
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015,...
The consumer electronics major has taken a 200-ft wide gantry for a year on the DND Flyway to run campaigns for promoting its different products
Bright Outdoor Media executes the outdoor campaign
DDB MudraMax-Outdoor created a 25 ft. tall replica of Mr. M and installed it in Cyber Hub, one of the major corporate hubs in Delhi NCR....
The account was won in a multi-agency pitch with eight major agencies participating. The mandate is for all media including OOH media.
The new entity will function as a media agency to Srishti Communications' existing and new clients
Guy Gecht, CEO of EFI, believes the Indian OOH media is the best platform for brands to establish a deep connect with the large young population...
Either you like it or not like it; but you definitely cannot ignore it. It's all over Mumbai, Bengaluru and Pune. We are talking about the...
