Reckiit Benckiser India, HUL & ITC are ranked as the top 3 advertisers in the data report
The agency will lead and execute all creative campaigns, including ATL, BTL and digital communication for Navneet Publications and craft campaigns that will build relationships with...
The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The first of its kind tool called SHARP (Strategic Hyperlocal AI-powered Reach Planner), is a state-of-the-art planning machine learning software for measuring the effectiveness and media...
The prestigious brand advertising platform engages positively with audiences on an emotional level
EFI VUTEk’s dual resolution capability enables true 600 dpi and true 1000dpi output with selectable 24pl or 12pl drop sizes
Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played...
The policy drafted on the basis of a study calls for controlled use of large media to reduce clutter
JCDecaux Advertising has been globally working projects which are friendly for the three sustainable axes – environment, social and stakeholder
The Metro rail corporation has engaged Indian Institute of Management- Calcutta to study and come up with viable avenues for more non-fare revenue earnings
