The rebranding exercise that entails adding a prefix to the existing station name would fetch the company additional revenues
National carrier to float bids for vinyl-wrapped ads on trains; eyes Rs 2,000-crore revenue
The Outdoor Advertising Association of Agra says the Agra Municipal Corporation's decision to exponentially increase the ad tax rates is highly arbitrary and particularly hurts the...
Effective April 1, 2017, Vineet Gupta, currently the Chief Digital Officer, DDB Mudra Group, will be appointed as Group CEO (Designate) and Aditya Kanthy, currently the...
Indian Outdoor Advertising Association (IOAA), in coordination with business chamber PHDCCI, has presented the draft guidelines for a National Policy on Outdoor Advertising to the Apex...
This new series pairs the most reliable billboard to date with a host of features that enhance lifetime image quality including Snap auto-blending calibration and a...
Individual unipoles in west, south and central zones and unipole clusters in Najafgarh, south and central zones are part of the tender
Outdoor Media Association CEO Charmaine Moldrich has been quoted in a ProPrint report as saying"The OOH industry plays an important role in creating vibrant cities
Indian Railways is striving to substantially increase its Non-Fare revenue by monetising its physical and digital assets such as trains (inside and outside), passengers, station platforms,...
Indian Railways will be inviting bids to 12 tenders for outdoor media outside stations this month and 5 packages for train wraps and other internal media...
