The 2025 WOO Expenditure survey captures expenditure globally for OOH across 2024 and give estimates of OOH expenditure for 2025. It is conducted by the use...
Devang has been an integral part of Cinépolis India since its inception 14 years ago, where he has been a key driver in shaping the sector’s...
Urvashi brings years of strategic marketing and brand management experience primarily within the personal care and healthcare segments of the FMCG industry.
OOH sees 16th consecutive quarter of growth; Digital OOH surges 9% Year-over-Year
The figures, collated by PwC, reveal that Digital OOH revenue grew +1.6% and Classic OOH declined -0.2%. Digital’s share of revenue in Q1 remained broadly the...
The annual WOO Global Congress in Mexico City highlights the OOH industry's significant growth and ongoing strategic transformations.
Programmatic media buyers can now leverage Broadsign In-Advance to secure guaranteed DOOH campaigns months ahead of delivery using technology built on top of familiar automated trading...
The DoohClick app allows OOH media and Retail Media owners to track sales, pipeline, and pacing in real time - directly from their phone.
João’s theme is 'OOH: is it ready to rise to the occasion?' and he will challenge the industry by asking if it is now ready, with...
The awards ceremony will be held on July 19, 2025, at The Westin, Mumbai, as part of the premier industry event OOH Advertising Convention coming up...
