Aman Nanda, Chief Strategy Officer at Times OOH, highlights the transformative role of transit media and digital out-of-home (DOOH) in India's advertising landscape.
Drops in the Ocean initiative offers charities access to premium digital advertising to amplify campaigns tackling climate and sustainability challenges.
Gautam Bhirani, Managing Director, Eyetalk Media Ventures highlights that traditional practices, fragmented systems, and infrastructure gaps hinder AdTech adoption in India’s OOH industry. He calls for...
With high foot traffic in metropolitan areas and large audiences for digital advertising, the Philippines stands to benefit from this model.
This collaboration is to celebrate the release of Gladiator II – in cinemas from 15 November
“From zero income from spaces within malls, we’re now seeing double-digit year-over-year growth in ad revenue across our portfolio,” says Nishank as he recognises the potential...
Tom Goddard, President of the World Out of Home Organization, speaking at the WOO Europe Forum in Milan, highlighted the untapped potential of classic Out of...
Adidas is the Launch Partner
Vasant Jante, Founder and CEO, Thoughtshows & Events, and Publisher & Editor of Media4Growth/Outdoor Asia, shares his observations on the changing OOH landscape in Dubai with...
Partnership set to capitalise on the growing demand for cinema advertising, with market Ad-Ex projected to grow by 12% this year