Media Planning & Buying
Brands to get a ticket to ride on Indian Railways
National carrier to float bids for vinyl-wrapped ads on trains; eyes Rs 2,000-crore revenue
The world of commercials is set to invade the spaces of trains in India, both inside and outside, giving the passengers a feeling familiar to the experience of seeing billboards while driving along highways or sitting in Metro trains.
To boost revenues, the Indian Railways will soon be inviting bids for vinyl-wrapped advertisements on trains. The move is likely to cover 10,000 trains, garnering an additional revenue of Rs 2,000 crore for the national carrier.
A tender will be floated later this month.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
Ahmedabad’s OOH growth hinges on premium inventory
KMPML invites bids for advertising rights across 411 KDMT buses
PDSN Media expands corporate DOOH network with new screens at Fulcrum
Jessica Chastain’s ‘Other Mommy’ sheds a tear in creepy billboard
Gujarat’s OOH Market has the scale. Does it have the economics for digital?
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Blinkit in association with Kinetic India goes all Bollywood
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Video Editor
Job Description: Editing videos of editorial interviews, in-house events, video podcasts, promotional videos and others based on team brief Planning...
Content Editor-Writer
Job Description: Editing daily news copies and magazine articles Writing industry research and interview based articles and client focused content...
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Fortune Soya Health brings brand message to life with boat innovation
The campaign is conceptualised and executed by Coral Media.
Traya Health uses a 7-ft hair-filled cube to start a conversation on hair fall
The activation unfolded at Mumbai’s Bandra Bandstand promenade.
Aashirvaad Salt Active takes heart-health message to Delhi streets
The campaign is live across Connaught Place, Kalkaji, Janakpuri, Shadipur, Defence Colony and Dilshad Garden.
BackLite UK upgrades Landscape Gallery portfolio
The Landscape Gallery is a portfolio of eight high-quality, high-resolution LED technology large-format digital screens positioned in prime London gateways...
Ambrane brings a playful twist to metro OOH for its charging cables
Ambrane has taken its charging cable campaign inside the metro, using witty, relatable copy to turn everyday commuter moments into...
Dubai Mall expands its DOOH network with 1,100 sqm of LED displays
Emaar Properties has reportedly deployed approximately 1,100 sq m of LED displays across indoor and outdoor areas of Dubai Mall,...
Broadsign bags contract with Context Networks for screen network in 14 US states
Through the collaboration, Context Networks is connecting eligible CPMN™ inventory to the Broadsign Platform, the company’s complete, reliable Ad Server...
Landsec and Ocean Outdoor build on the cultural resonance of Piccadilly Lights
Changes to the screen's format come into effect from January 2027, 10 years after Piccadilly Lights relaunched following a nine-month...
Royal Stag Boombox goes larger-than-life with anamorphic LED in Hyderabad
The campaign is conceptualised and executed by Coral Media
Times OOH Unveils ‘The Riviera’ in Ahmedabad
The screen is located at Sabarmati Riverfront on Ashram Road
-
TendersDMRC floats three tenders for metro advertising and co-branding rights
-
InsightsGujarat’s OOH Market has the scale. Does it have the economics for digital?
-
TendersKrishna Communication Outdoor secures exclusive branding rights across 8,000+ Gujarat buses
-
Campaigns
Fortune Soya Health brings brand message to life with boat innovation