The campaign has been designed with Posterscope’s proprietary tool, OOHZone based on target audience demographics and traffic data
Beating the current trend of flat panel displays, the transparent displays are expected to be used more in interactive tables, kiosks, and monitors in future
With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020
As cinemas reopen and respond to life post-COVID-19, the touchless technology will allow brands to continue to engage with consumers in a safe and responsible way
Ahoy’s mobile advertising capabilities will become part of both Moving Walls’ OOH planning platform and Location Media Xchange (LMX)
Focus on media at corporate parks; media inquiries expected from FMCG, healthcare and insurance and automobile brand categories
The smarter option would be to start changing the way the medium is sold
Effective success in retargeting exposed audiences for further engagement; garnered 2.7% avg. CTR, 3X higher than previous benchmarks
Danny brings to Vivid City the ability to plan and execute activations, projections and unique builds that will complement Vivid City’s network of LED screens across...
Executed in Vadodara, the brand rolled out a DOOH campaign with no turn-around time in association with Locad
