As the festive season approaches, Saket Agarwal, General Manager of Brand and Marketing at D'Decor, reveals how brands are harnessing the power of out-of-home advertising to...
The ad tech firm expands team with strategic new hires
Ben was earlier Global Head of Out of Home Media with dentsu International
With insights from Siddharth Anand Jha, Senior General Manager of Marcom, Havells India highlights its strategic approach to consumer engagement during the festive season through impactful...
However, the traffic volumes have grown month-to-month compared to corresponding months of 2023
The five-year contract covers strategically important stations along the Belapur-Panvel (BR) Rail Corridor and the Nerul-Uran (NUR) Rail Corridor, including Kharghar, Mansarovar, Khandeshwar, Bamandongari, and Kharkopar.
Emily's will explore how measuring the effectiveness of OOH advertising differs from other media channels
This campaign was designed for pan-India coverage across more than 16 key cities, strategically designed to maximise reach and engagement.
Turkish Airlines has chosen an iconic standalone location in Delhi to establish its brand presence, making a bold statement with an enormous outdoor campaign executed by...
RoshanSpace Brandcom in collaboration with Indian Outdoor Advertising Association (IOAA) marks 'Peace Day' with a symbolic flame across ProDigi screens
