Mark Metro which holds the exclusive ad rights for Chennai Metro stations maintains that the PSD media format is now drawing the attention of national brands
Mall media, like large formats in the city, are attracting a slew of advertising brands
Busy stretches like Western Express Highway, Bandra and S.V. Road see a spate of new campaigns by major brands
First phase of the campaign will be across Bihar and Kolkata promoting TVS Victor’s new model
Bids invited for awarding license for the display of advertisement in KRSTC fast passenger category buses, ordinary buses and KURTC Buses on the auction cum tender...
With no provision for large size hoardings, the city trade owners find it hard to garner business in the city
Executed by the Surespace agency in several markets such as Chennai, Coimbatore, Madurai, Trichy and Salem where Bus shelters have been kept as the main format
The contract has been awarded for 10 years
Alexander Epin, CEO, TMG, said the firm will soon be launching TMG Online Advertising
The new policy has segregated the city into four zones permitting different formats considering public access, the environment, traffic safety and aesthetic factors of the city