The brand is opted for branding of 200 cabs in the city; campaign executed by JugnooMedia
The campaign promotes the fitness brand along with its various sub-brands targeting high footfall locations in Delhi
Media and entertainment group Global has entered the OOH sector with the simultaneous purchase of Primesight and Outdoor Plus
SDMC will look to favourably consider industry concerns
The Court has observed that the media should be erected only in the specific locations permitted by the concerned local bodies
The campaign will take forward the #RedefineBasics proposition
The brand in association with OAP agency executed a metro wrap to give larger than life platform to the channel launch
Media owners cite high tender cost as an inhibiting factor, apart from the proposed elevated road project that would affect the visibility of the tendered media
The brand banked upon Residential network to communicate with all age groups effectively through media formats such as bus queue shelters and free-standing panels
With an aim to spread the brand’s footprint across the country, the business will be handled out of Happy mcgarrybowen’s Bangalore office