Ströer's Christian Schmalzl highlights the rapid rise of digital out of home advertising while urging the industry not to overlook the enduring impact of classic formats.
The campaign was executed by Wrap2Earn
The campaign is executed across Mumbai, Bangalore and Hyderabad
The campaign is executed in partnership with Signpost India
The campaign is executed by GroupM OOH Solutions
Udit Mittal shares insights on how high-traffic mall spaces can elevate brand experiences, using immersive displays and interactive elements to engage consumers and drive showroom visits.
Europe’s finest DOOH concepts come together, with eleven award-winning agencies vying for a chance to showcase on six iconic screens across the continent.
Laqshya Media Group’s campaign highlights Titan Stellar’s cosmic timekeeping, showcasing its motorised moon phase dial that evolves with the passage of time.
“Expos provide opportunities to explore real-world applications, attend workshops, and foster collaboration across the industry. Expos are essential for driving the future of OOH by connecting...
The campaign was executed by Khushi Advertising