Adam Whitford, CEO, Civic Outdoor, Australia portrays the pervasive Indian culture writ large on the OOH canvas in the city
Leading voices of Indian OOH representing media owning firms shared their responses to 12 questions centred on the current business environment as well as the steps...
At the recent OOH Advertising Convention (OAC) 2024, Aishwarya Pratap Singh, Chief Business Officer of ITC Foods, shared his perspective on the enduring importance of out-of-home...
Denise Turner, CEO, Route (which provides audience metrics for OOH advertising in the UK) explains why outcomes need reliable inputs; It is vital that the data...
Coral Media executes 3D billboard campaign for Britannia Good Day Butter Cookies, showcasing the perfect monsoon pairing with tea across Delhi, Gurgaon, and Kolkata.
Pankaj Advani, a 27-time world champion in snooker and billiards and winner of India's highest sporting accolades including the Padma Shri, Padma Bhushan, Major Dhyanchand Khel...
The panel discussion on the theme ‘Is DOOH ticking all the boxes for brands’ held on Day 1 of the recently concluded OOH Advertising Convention (OAC)...
Pawan Bansal, Chairman of the Indian Outdoor Advertising Association (IOAA), along with Praveen Vadhera, CEO of IOAA, addressed a very significant theme: ‘Biting the Bullet for...
The inaugural session of the 18th edition of Out of Home Advertising Convention (OAC) 2024 that was inaugurated in Bangalore today, had a fireside chat between...
Acclaimed actor and recipient of the prestigious Padma Shri Award, Manoj Joshi, added a dash of inspiration and reflection to the morning at the Out Of...