The core of the campaign featured unique "RESERVED" signs, declaring the spot "for the car you should have gifted your dad."
Speaking at the World Out of Home Organization’s annual congress in Mexico on 6th June, Tim said 60 years on from theorist Marshall McLuhan’s thinking, the...
An alumnus of MICA, over the years Geetanjali has led marketing for some of the largest brands such as MetLife, ICICI Prudential Life, Tata AIG General...
In his current role at Billups, Ranga supports global growth initiatives, including market development and collaborative partnerships, aiming to leverage the company's technology and insights for...
Located in the heart of Mumbai- Prabhadevi- right next to the iconic Shri Siddhivinayak Temple, the station will be known as the ICICI Lombard Siddhivinayak Metro...
Charles Parry-Okeden, Co-Founder and Global CEO, Executive Channel Network & Independent Chair, OMA & MOVE Australia, addresses the question of OOH vs DOOH by sharing his...
Jun Sakurai, Head of OOH Business - Dentsu Japan, shares some insights from Dentsu Japan’s experience with data led approach to OOH and how it delivered...
The campaign is done in partnership with M+C Saatchi Group UK and Ocean Outdoor
From a pink-themed parking zone with hand-painted murals to branded boom barriers and frisking booths, every touchpoint was crafted to engage and surprise.
The 19th edition of the Out of Home Advertising Convention to be held on July 18–19, 2025, at The Westin Powai, Mumbai, is set to offer...
