The "smudged" effect on the initial text immediately draws attention, creating a visual metaphor for the very problem the Maybelline product aims to solve.
Gaurav brings with him a rich cross-category experience spanning OEM (Handset, Consumer Durables), FMCG, QSR, Telecom, and Media Services. He will draw on his extensive experience...
Backed by his 35-years’ experience in Out-of-Home (OOH) advertising media, Abhijit will share his insights at the panel discussion on commoditization of the OOH media, as...
Shekhar, who will join the panel discussion on the theme, 'The missing ‘A’ word in your pitch: Time to introspect?' at OAC 2025, comes with a...
GenreAI introduces a data-layered, genre-aligned, psychographic-matched approach to cinema advertising.
The featured creators are now the faces of a bold campaign that challenges the norms of influence.
Devang has been an integral part of Cinépolis India since its inception 14 years ago, where he has been a key driver in shaping the sector’s...
Live UV around Ocean Outdoor screens burns different skin tones in real time
Saket brings over 15 years of experience in brand strategy and marketing
Raamdeo Agrawal will share his rich insights on the critical question: ‘Can brand marketing budgets become brand investment?’