Fears expressed that investments in new, high quality media may not yield the right returns in the short to medium term
It is part of the activity planned by Ogilvy and Bajaj to position the Bajaj Platina ComforTec 110 as something that can make a difference
Some 8,000 shopping carts will have static and digital advertising displays
The conference will feature a panel discussion on the media planning and buying approach adopted by specialist agencies, involving Rachana Lokhande, CEO, Kinetic India; Fabian Cowan,...
Collaboration will help turn the tide on ocean plastic
Winner of international awards, Ritu comes to Ogilvy with over 18 years of experience, having worked for major brands
The accounts of Soho Square will now be managed under 82.5 Communications
The rights have been acquired for five years each
Wavemaker to handle the brand’s media planning and buying
The brand’s OOH campaigns will be seen at key airports in India, and in the UK
