The app supports data on legal sites and identification of media
Laqshya Media partners with Zee5 to promote the web series on OOH spread across 456 units covering over 3 lakh sq. ft.
BBMP has asked for more time on implementation of process governing use of eco-friendly fabric
On 28 March 2018, Ocelot Partners Limited had completed the acquisition of Ocean Outdoor for an enterprise value of £200 million
WATConsult & AMNET innovate for SBI Life’s campaign & foray into digital programmatic OOH using the hook of a New Year moment to enhance the brand’s...
Cab advertising being viewed as traffic hazard
More than 50% of outdoor sites in the city are reportedly unauthorised
Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
The ULB is looking to generate Rs 2 cr revenues from advertising contracts
The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc