Delhi NCR Talks OOH Conference was inaugurated by R K Singh, ED – Commercial, AAI, Prem Shankar Jha, Dy. Commissioner, SDMC, Noomi Mehta, Chairman, IOAA, Atul...
ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens...
Solar panels were placed along the banks of the kund to absorb the sun's energy during the day and use it for illuminating the kund at...
The campaign invited commuters to interact with characters from Sky Q’s latest shows at London Waterloo.
The French fragrance-to-fashion house’s campaign uses a digital media façade and five branded columns with LED backlighting in the post-security area in Terminal 2 of the...
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and...
Warburton has held chief executive roles with V8 Supercars, Ten Network and Universal McCann
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion
The move highlights the industry’s gradual shift to programmatic buying and selling of media, especially as DOOH gains ground
Posterscope India packaged the campaign including selection of venues like arterial routes, youth hangouts, shopping destinations to residential belts using a wide mix of media formats