The objective of introducing this format was to enable high quality brand advertising in the semi-urban markets where brands see significant potential to expand their presence.
The physical submission of supporting documents for the Technical Bid has been shifted to September 20, 2017
The brand has used a mix of innovations and large format displays to drive this campaign
The brands opts for airport media to reach out to air travelers
The Accord Hotels campaign has been deployed on a mix of backlit static media and digital media at IGIA
Yusuf will be reporting to Sanjay Shukla, President, DDB MudraMax (OOH & Experiential) while Adil will be reporting to Yusuf
Vodafone in partnership with Pune Municipal Corporation & National Chemical Laboratory set up ‘Eco-Ponds’ at Vodafone Stores in Pune city
The conversion of premium classic OOH sites into digital, coupled with advertiser adoption of the flexible, dynamic and creative opportunities offered by digital formats, is driving...
“DOOH in China: Big & mainstream”
Leading digital printing firms assert the importance of adopting green printing machines, media and materials but call for a multi-stakeholder approach to ensure that green printing...
