The Digital Variable Messaging Sign (VMS) boards of 7x3 meters in size will display real time-traffic information to the travelers along with outdoor advertising and promotion...
Amplifi, the media investment arm of Dentsu Aegis Network, aims to deliver a demonstrable uplift in media performance on a global basis.
The brand opted to wrap Delhi Metro rakes on two of the busiest lines – Line 2 & Line 3 / 4 -- to grab maximum...
The authority is planning to conduct fresh tenders for outdoor formats with pre-decided sizes, locations and structures on public & private properties
The branding, launched for a one-month period, was executed by ICONS that handles the Rapid MetroRail advertising rights
The contract will be awarded for 3 years with the option of a 2-year extension
Starcom’s ROI centric planning approach through its state-of-the-art TARDIIS was seemingly the clincher
The transit avenue will offer a gamut of advertising options including backlight media, floor branding, roof branding as well as responsive digital screens across 8 key...
Jenny Smith, Global Creative Director of Maxus asserts that DOOH will deliver most when planned in relation to a wider communications mix
The branding was planned by Brandscapes and executed by eg. communications which holds the Delhi Metro media rights on this line.
