Bright Outdoor Media executed the 12-day campaign across Mumbai using large formats in the main
Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke at length on ‘What it takes to create & launch a common...
Pratap Hegde, CMD, telematics4u services made a presentation on ‘How social entrepreneurship adds new dimensions to OOH’ at OAC 2017.
Bill Fordyce, COO, HyperMedia, Dubai spoke on ‘How DOOH can work the magic for media owners & brands’ at OAC 2017.
G Sharath Chandra, President, Times OOH / TIML said that it is necessary to promote a dialogue or conversation between the end customers and the advertisers...
A panel discussion on the theme of “What will it take for media planners to believe more in OOH?” that had Shashi Sinha, CEO, IPG Mediabrands...
Lodestar UM with its proven planning process, coupled with deep insights and solutions led approach will strive to create a strong and differentiated go-to-market strategy –...
26 different companies won the awards. Madison won 3 Golds, while DDB Mudra Group won 2 Golds. Overall, Madison OOH won 10 metals, while DDB Mudra...
Rosh Singh, Director of Digital Innovation & Head of Kinetic Active & KineticX, UK throws light on ‘How DOOH can pull more brands to the outdoor’...
The day II of OAC 2017 began with a highly interactive session by Noomi Mehta, President, IOAA in an Open House discussing the achievements of IOAA.
