Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
Decks being cleared for return of billboards in areas under BBMP jurisdiction
Wieden+Kennedy India, creator of the idea for the Jindal Steel ‘Steel of India’ ad film, not given due credit
Pawan will be speaking on industry regulation, policy advocacy, audience metrics, tech adoption, among others
Creates a unique experience with a 30ft long tunnel aquarium in the sea front of Mumbai to highlight the exciting AR experience in conventional brown covers.
“The OOH Advertising Convention has been an exceptional platform for uniting stakeholders and media asset owners,” says Sanket Rambhia, Managing Director, Xtreme Media
Plan for QR placement on media for obtaining site specific details
The policy is set to be open for public suggestions from July 5
“The OAA provides a valuable opportunity for industry professionals, agencies, and brands to showcase their best work and gain recognition for their efforts,” says Ambika Mehrotra
Annie Rickard, Manging Partner of OOH Capital, steers a panel discussion on "Why Automate and Why Now?", with Ben Milne, Global Head of OOH Business, dentsu,...